“Thriving in Italy requires a certain amount of surrender to the madness, letting go and trusting that all will be well, with lots of laughter, a loosened belly, and the willingness to play with life like the unpredictable, crazy, wonderful woman that she is. I was to learn that this buoyancy and heart-flexibility are attributes of the Divine Feminine.” - J.J. Martin, “Mamma Milano”

This is a different story about Italy. From her first tumultuous years navigating foreign frustrations and unusual inefficiencies, to her eventual surrender to Italy’s unique magic, this is an ode to the country that gave J.J.’s access to her deepest joy wells and invited her own signature creative star power. It’s the story of a personal shift - in perspective, priorities, partnerships, passions - a story chock-full of Italian lessons on how to lean into pleasure, be less transactional and more relational, throw out the itinerary and just go with the flow.

It’s also the story of a birth, of how leaning into abundance and cultivating true authentic connections the way only Italians can, helped J.J. launch a tiny company with a mighty mission that burst forth into the minimal Milan fashion scene with a maximalist cheer.

Perhaps most importantly, it’s a story about J.J.’s first spiritual teacher, Mamma Milano herself. A city and a country that opened up entire new dimensions and planes of consciousness for an American overachiever and, in turn, enabled her to create a global sisterhood of women devoted to helping one another feel like a bazillion bucks. And how you, too, can open up these energy joy portals….